I broke down! I haven’t been interested in any of the celebrity makeup that’s been hyped up like KKW or Kylie Lipsticks but for some reason, I’ve been intrigued by the Fenty Beauty debut ever since I saw the empty displays at my local store, and saw the hints on Instagram. I think it’s because I love complexion based makeup over eyeshadows, and I really like highlighters which this line has a huge selection of, and I’ve been drawn to Rihanna’s dramatic makeup looks even though they aren’t really ‘my look’.
In the 90’s it was the celebrity endorsed perfume lines like Brittany and J-Lo, and now it’s celebrity branded makeup that seems to be the endorsements darling. Do you think Taylor Swift will ever come out with a makeup line? I can see Taylor Swift doing juicy dramatic lipsticks, and eyeliners.
Interestingly the Fenty Beauty line doesn’t have a full lipstick line despite having 40 shades of foundation, which is unusual for most makeup brands. Typically, they are in the 20-30 range, with 30 being considered ‘good’. It’s expensive to create a very diverse range, but it should be standard. Overall there isn’t really a huge amount of products launched but there is a big variety of highlighters, oil blotters, and foundation. I wonder if she will ever do a full comprehensive makeup line (like Marc Jacob), or if it’s just this specialty accessory makeup product line. I’m curious to see if the quality is there (which I assume it would be since it’s sold and promoted by Sephora), and if the packaging is solid and in line with the pricing. I’ll definitely do a review on the line if you guys are interested in this, but let me know in the comments. I’m not at all a beauty guru but I do love makeup. Just don’t ever ask me to do a winged liner because I cannot get that figured out.
I think this line definitely skews young, as do most celebrity makeup lines, but I really like mixing up fun and unusual makeup pieces with my everyday makeup. There is a place for blue mascara and gold highlighter next to my very serious bobbi brown foundation stick and nude lipsticks.
Do any of these Fenty Beauty products speak to you? will you be trying it out?
I stayed up for tonights midnight product drop on Sephora.com, and immediately the website crashed. There was an interesting waiting room that kept automatically refreshing every 60 seconds, and eventually, it let me in. Unfortunately, when I was let in, I kept getting bumped out until finally I was able to actually click on products and put them in my shopping cart. I wonder if this was a marketing ploy to create hype, or if the site was really overburdened.
I was finally able to order and what I chose to order first was this really pretty gold highlighter. There is a video on the website of it swatched and it’s so pretty. I think I plan to use this on my collar bone, and in tiny strategic spots on my eyelid, like an accent eyeshadow. I wonder how subtle it blends out, or if it’s meant to be a very obvious, very theatrical highlighter. I hope I can subtle it down.
The gold highlighter is used on this model shot, on her cheekbones, and on her lips.
The foundation has an incredible range of 40 colors which is an unusually high number for most brands. I would love to swatch this in store (possibly in the morning) to see what the formula is like, and the coverage.
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Cristina founded The Sweat Edit in 2010. She lives with her husband, two daughters and two boston terrier fur daughters in Vancouver, BC. Cristina dabbles in many creative hobbies such as drawing, painting, and jewelry design which sometimes makes it's way here on the blog. Cristina enjoys various sweaty pursuits such as Peloton spin, olympic weightlifting and running.